Rewst Styleguide
Illustration
Overview
Rewst illustrations are a visually and emotionally powerful tool. Our illustration style builds off the simple shapes of our logo. Clean lines, intentional color, and playfulness are what give our illustration a branded feel and make them easy to digest and understand at a glance.
“Consistency speaks to quality: of the illustration and of the brand and products it represents.”
Tips
Do
Use illustration to help guide, explain, and add context.
Keep things simple by creating uncomplicated compositions. Less is more.
Create compelling images by embracing metaphor.
Don’t
Do not use blend modes or transparencies.
Do not use more than three core colors in a single composition.
Do not use strokes or gradients.
Do not mix perspectives in the same composition.
social | social media style
Animated Rewsty
social | social media style
Social posts
